Greeco Venture


We offer the following print finishes:

    * Glossy * Matte *

GLOSSY finish is the shiny, rich-looking paper, most people are traditionally used to. It tends to show fine detail better, but also shows fingerprints. However, please note that glossy prints cannot be framed due to the fact that the print sticks to the glass.

MATTE finish is a highly textured print finish that resists fingerprints and scratches. It is more dull and does not reflect light.

When printing photographs there are three different finishes you can choose matte or gloss. During the printing process, different chemicals and photographic papers can be used to create the two contrasting finishes. Gloss prints have a shiny finish while matte ones have a more subtle neutral one.

So which one should you choose? There is no right or wrong choice. Each style has its own benefits and disadvantages, and only you can decide which is best for you and your photographs.

If you are unsure whether you would prefer matte- or glossy-finish prints, here are some pros and cons for each to help you decide:



  • Photos will have a shiny finish.

  • Colors are vibrant.

  • Images are crisp and sharp (assuming the original photo was in focus).

  • Glossy finish does not produce a textured look when scanned and converted to digital.


  • They are highly susceptible to fingerprints and smudges.

  • To remove fingerprints and smudges, you need to use a photo cloth and/or a liquid solution. Rubbing a photo, no matter how soft the cloth is, can produce scratches.

  • Prints produce a glare, making them difficult to see from certain angles. When viewed using intense light sources such as daylight sun or strong light bulbs, light reflected from the print can blind the viewer making it hard to see the photograph.



  • Fingerprints and smudges are not as visible.

  • Since most professional prints are printed on matte-finish paper, photos printed on matte paper can have a more professional look. This is especially true with black and white photographs.

  • Glare is significantly reduced with matte-finish prints.


  • The texture of matte finish can make a photo look grainy (they do not have the fancy high quality look that gloss prints have).

  • Colors are usually less vibrant on a matte finish.

  • The texture of a matte-finish print may produce a pattern or visible texture when the photo is scanned or converted to digital.

Although there are no strict rules, some standards have developed. These are listed below:

  • The general consensus is that black and white prints look better with a matte finish.

  • Large prints that will be framed and hung for display are generally printed with a matte finish (as glare is reduced). For this reason, most professional prints are printed on matte paper.

  • If the print will be handled a lot, matte is the best choice (unless you do not mind spending time cleaning your gloss prints every now and then).

  • Gloss finish is a good choice when printing everyday snapshots or photos with rich vibrant colors.

Now that you know the differences between the two finishes, you should be able to make amore educated decision. Remember that it is a matter of personal preference. Choose the finish that appeals to you and suits the photograph. Greeco Venture wouldn't dream of forcing the choice on a customer. Greeco Venture prefer to give you the option and let you decide.